Reachific Cookie Policy

Last Updated: October 27, 2025

This Cookie Policy explains how Reachific (“Reachific,” “we,” “us,” or “our”) uses cookies and similar technologies on our websites and Service. It should be read together with our Privacy Policy for a full understanding of how we handle Personal Information. By using the Reachific site or Service, you agree that we can use these technologies as described below (to the extent your consent is required, we will obtain it via the mechanisms described).

1. What Are Cookies and Similar Technologies?

Cookies are small text files that websites place on your device (computer, smartphone, tablet) via your web browser. They help sites work properly, remember preferences, and collect analytics. We also use related technologies, including:

Web Beacons / Pixels: Tiny graphics (often a 1-pixel image) embedded on pages or emails that help count users or track engagement.
Local & Session Storage: Browser-based storage used for saving preferences (like dark mode or language) and improving site load times.
SDKs: For mobile apps, small code packages provided by partners (e.g., analytics or ad networks) to gather usage data in-app.
Scripts & Tags: Embedded snippets of code that collect interaction data (clicks, scrolls, etc.) to improve usability.

For simplicity, all of these are referred to as “cookies” in this policy.

2. How We Use Cookies (Categories and Purposes)

We use first-party (set by Reachific) and third-party cookies (set by partners) for various purposes. Main categories include:

Strictly Necessary Cookies

Essential for our site and Service to function. These include session cookies that keep you logged in, load-balancer cookies, or fraud-prevention cookies. Without these, the site cannot operate properly.

Session ID cookies to maintain login across pages.
Cookies that remember items in a cart (if e-commerce applies).
Cookies storing your cookie consent preferences.

Functionality Cookies

Enhance your experience by remembering preferences (language, region, dark mode, dismissed messages). They make navigation smoother but are not essential. Disabling them may reset saved settings.

Performance & Analytics Cookies

Collect aggregated data on site usage (page visits, duration, clicks, errors) to improve performance and design. Examples include Google Analytics (_ga, _gid) or Hotjar cookies.

Advertising & Retargeting Cookies

Used to show ads relevant to your interests and limit ad frequency. They also measure campaign performance and conversions.

Meta (Facebook/Instagram) Pixel cookies (_fbp) for retargeting.
Google Ads cookies (_gcl_au) for conversion tracking.
LinkedIn Insight Tag and Twitter Ads cookies for professional network campaigns.

Affiliate Tracking

If you arrive through an affiliate link, a cookie records the referral (e.g., “affiliate_id=123”) so we can credit partners appropriately. These expire after a set window (e.g., 30 to 90 days).

Consent Banner

When you first visit, a cookie banner informs you of our use of cookies. In regions requiring consent (e.g., EU), you can accept all, reject non-essential, or customize preferences. Choices are remembered for about 6 to 12 months.

In implied-consent regions, continuing to use the site constitutes consent as indicated on the banner.

Managing Preferences

Use the “Cookie Settings” link in the footer to adjust permissions anytime.
Strictly necessary cookies cannot be disabled via our settings.

Browser and Device Controls

Browser Settings: You can block or delete cookies in browser privacy settings. Note: disabling all cookies may break key features (like login).
Do Not Track (DNT): Currently no universal standard. We honor consent banners and Global Privacy Control instead.
Global Privacy Control (GPC): We treat valid GPC signals as opt-outs of “sharing” for cross-context ads (California compliance).

Opt-Out Tools

Opt-outs reduce targeted ads but do not eliminate all advertising. Preferences are device/browser specific.

4. Do Not Sell or Share (California Residents)

We do not sell personal information for money. However, some advertising cookies may constitute “sharing” under CCPA/CPRA. To opt out, click the “Do Not Sell or Share My Personal Information” link in our footer. This disables third-party ad cookies for that browser. We also recognize GPC browser signals automatically as opt-outs.

5. Third-Party Cookies and Partners

We partner with trusted third parties to provide analytics, ads, and features. Common examples include:

Google Analytics: Tracks site usage metrics (anonymized reports).
Google Ads: Measures ad conversions and supports remarketing.
Meta Pixel: Enables Facebook/Instagram ad targeting.
LinkedIn Insight Tag: Provides ad analytics and professional retargeting.
Twitter Ads: Supports campaign performance tracking.
Affiliate Tracking: Tracks referrals for affiliate commissions.
Customer Support Chat: Cookies for continuity in chat (e.g., Intercom).
Payment Processors: Stripe cookies (__stripe_mid, __stripe_sid) for secure transactions.
Security/CDN: Cloudflare cookies (__cfduid) to identify trusted traffic.
Embedded Media: YouTube, Vimeo, or other embeds may set cookies for video playback analytics.

We require all partners to adhere to contractual privacy obligations and not misuse data collected through our site.

6. Data Retention for Cookies

Session Cookies: Expire when the browser closes.
Persistent Cookies: Last for a defined period (e.g., preference cookies 6 to 12 months, analytics up to 2 years, affiliate 30 to 90 days).
Opt-out Cookies: Typically valid for 5+ years to preserve your choice.

We configure retention settings (e.g., Google Analytics 26 months or less) to balance utility and privacy. Aggregated analytics may be retained longer without identifiers.

7. Updates to This Cookie Policy

We may update this Cookie Policy periodically to reflect changes in cookies or legal requirements. We’ll post updates here and revise the “Last Updated” date. Significant changes may include banner notices or email alerts. Please review this page regularly for the latest information.

8. Contact Us

Reachific Inc., Privacy and Cookies Team
5551 Hollywood Blvd. #1051
Hollywood, CA 90028 USA
Email: [email protected]
You can also contact us via our website chat or contact form.

By using our site and Service, you acknowledge that you have read and understood this Cookie Policy.